Ruth is devoted to the communications business. After graduating from the Chinese University of Hong Kong, with a degree in Communications, Ruth galloped into Commercial Radio Hong Kong as disc jockey. With her childhood dream fulfilled, Ruth started her advertising career with Bates Hong Kong as a copy-writer in 1989. After 2 years there, Ruth spent the next 5 years at DDB Needham and J Walter Thompson and moved up to the position of Creative Director. She had extensive experience on various types of accounts: HSBC, HK Telecom, Mass Transit Railway, Apple Computer, Mazda, Shell, McDonald's and Park'n Shop.
She joined Leo Burnett Hong Kong in 1997 as Group Creative Director. During her stay in the company, Ruth had regional responsibility for many blue-chip accounts such as Procter & Gamble, Asiaweek, Wyeth, Carlsberg China and Coca-Cola. She was instrumental in securing the accounts like KCRC and Smartone.
After working in the industry for 11 years, Ruth's talent had earned her a reputation that traveled across the Atlantic Ocean. In 1999, Ruth was hired by Admerasia, one of the leading Asian American agencies in New York. She led a creative team of diverse ethnicities developing conventional and interactive campaigns for E*Trade, Mercedes Benz, MCI Worldcom and Citibank.
