新編商務英語閱讀教程2

新編商務英語閱讀教程2

《新編商務英語閱讀教程2(第2版)》旨在通過較大量的閱讀,使學生鞏固已學的基本辭彙和語法知識,擴大辭彙量,加強語感,提高英語閱讀能力。若配合其他分冊使用,則更能系統地掌握商務英語的基本辭彙及其表達方式,全面地獲得有關商務的基本知識。

基本介紹

  • 書名:新編商務英語閱讀教程2
  • 作者:吳長鏞 虞蘇美
  • 出版日期:2011年11月1日
  • 語種:簡體中文, 英語
  • ISBN:9787040332063
  • 外文名:Business English a Reading Course(Second Edition)
  • 出版社:高等教育出版社
  • 頁數:251頁
  • 開本:16
  • 品牌:高等教育出版社
內容簡介,圖書目錄,目錄,編輯推薦,

內容簡介

《新編商務英語閱讀教程2(第2版)》是商務英語系列教材之一,教材中的語言材料均選自當代英美報紙雜誌以及某些商務專著,其內容新穎、涉及面廣。

圖書目錄

Unit 1
Part A Text
Text A Advertising
Text B A Surge in Online Ads
Part B Fast Reading
Unit 2
Part A Text
Text A Money and Its Functions
Text B Are We Headed for the Cashless Society?
Part B Fast Reading
Unit 3
Part A Text
Text A Steps in Entering Business in China
Text B KFC China's Recipe for Success
Part B Fast Reading
Unit 4
Part A Text
Text A Marketing and Selling to Chinese Businesses (Ⅰ)
Text B Marketing and Selling to Chinese Businesses (Ⅱ)
Part B Fast Reading
Unit 5
Part A Text
Text A The Job Search
Text B Women Need Not Apply
Part B Fast Reading
Unit 6
Part A Text
Text A Protecting Against Economic Loss (Ⅰ)
Text B Protecting Against Economic Loss (Ⅱ)
Part B Fast Reading
Unit 7
Part A Text
Text A Management: Its Meaning and Purpose
Text B Wal-Mart's Magic Moment
Part B Fast Reading
Unit 8
Part A Text
Text A Accounting
Text B Finance: Basic Concepts
Part B Fast Reading
Unit 9
Part A Text
Text A Stocks and Bonds (Ⅰ)
Text B Stocks and Bonds (Ⅱ)
Part B Fast Reading
Unit 10
Part A Text
Text A Types of Products
Text B Packaging
Part B Fast Reading
Test 2
Some Important Reading Strategies and Skills
Vocabulary
Key

目錄

Unit 1 What is globailxation?
Unit 2 We're a true multinational corporation
Unit 3 Have you haeard of our company?
Unit 4 I'm going to explain the structure of the departement
Unit 5 Planning,necessary and worthwhile
Unit 6 Overpayment stops people from Moving on
Unit 7 what else do you care in business?
Unit 8 In business world you always have competitors
Unit 9 Money's Electronic Future
Unti 10 Diversified Investment Portfolio
Unit 11 We'd Like To Have the insurance Covered by you
Unit 12 Do You Think People on the Web Tend to Order More?

編輯推薦

《新編商務英語(第2版)閱讀教程2》是全國高等院校商務英語精品教材和全國商務英語研究會推薦教材之一。

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