國際商務系列教材:國際商務禮儀

國際商務系列教材:國際商務禮儀

《國際商務系列教材:國際商務禮儀》是武漢大學出版社出版的圖書,作者是張立玉。

基本介紹

  • 書名:國際商務系列教材:國際商務禮儀
  • 作者:張立玉
  • 出版日期:2014年9月1日
  • 語種:簡體中文, 英語
  • ISBN:9787307134621
  • 外文名:International Business
  • 出版社:武漢大學出版社
  • 頁數:180頁
  • 開本:16
  • 品牌:武漢大學出版社
內容簡介,圖書目錄,

內容簡介

《國際商務系列教材:國際商務禮儀》共分12個章節,從商務接待、商務宴請、辦公室禮儀、面試禮儀、社交禮儀、談判禮儀、旅行禮儀、餐飲禮儀等方面,詳細地闡述了跨文化交際中的基本禮儀常識。每個章節都有其獨立的商務禮儀內容,突出介紹一些商務禮儀的基本原則和運作技巧,旨在為全球化生活、學習和工作環境中的交際者提供基本的行為指引,人們還可以通過學習國際商務禮儀規範,消除禮儀差異導致的交際障礙,提高交際的有效性,以便提高自己的競爭能力,減少職場的失誤和誤會,從而贏得更多的商機。

圖書目錄

Chapter 1 An Introduction of Business Etiquette
1.1 The Definition of Etiquette
1.2 The Definition of Business Etiquette
1.3 Rules of Business Etiquette
1.4 Business Etiquettes in China
1.5 The Important Role of Business Etiquette
1.6 Some Tips
1.7 Skills and Strategies
Chapter 2 Business Etiquette in Reception
2.1 The Definition of Business Etiquette in Reception
2.2 Some Basic Rules for Reception Etiquette
2.3 The Basic Steps in Receiving Business Partners
2.4 The Functions of Business Reception
2.5 The Responsibility in Reception
2.6 Some Tips for Business Reception
2.7 Skills and Strategies
Chapter 3 Business Etiquette in Office
3.1 The Definition of Office Etiquette
3.2 Office Party Etiquette
3.3 Cell Phone Etiquette
3.4 E—mail Etiquette
3.5 Office Communication Etiquette
3.6 Appointment Etiquette
3.7 Some Tips for Office Etiquette
3.8 Skills and Strategies
Chapter 4 Business Etiquette in Meeting
4.1 The Definition of Business Meeting Etiquette
4.2 Some Basic Rules on Business Meeting Etiquette
4.3 Some Guidelines on Business Meeting Etiquette
4.4 Attending on International Conference
4.5 Successful Meetings
4.6 Some Tips for Business Meeting Etiquette
4.7 Skills and Strategies
Chapter 5 Business Etiquette in Communication
5.1 The Definition of Communication Etiquette
5.2 Effective Communication —— Good Listening
5.3 Excellent Business Communication
5.4 Proper Business Communication Manners
5.5 Communicating Etiquette
5.6 Some Rules for Proper Office Communication
5.7 Some Tips for Business Communication
5.8 Skills and Strategies
Chapter 6 Business Etiquette in Dressing
6.1 The Definition of Dressing Etiquette
6.2 Appearance Matters
6.3 Basic Styles of Clothing
6.4 Fashion Accessories
6.5 Business Clothing Eiiquette
6.6 Professional Dress Code
6.7 Some Tips for Business Dressing Etiquette
6.8 Skills and Strategies
Chapter 7 Business Etiquette in Dining
Chapter 8 Business Etiquette in Interview
Chapter 9 Business Etiquette in Negotiation
Chapter 11 Business Etiquette in Socializing
Chapter 12 Business Etiquette in Gift—giving
Appendix I Business Etiquette in Europe
Appendix II Business Etiquette in Asia
Appendix III Business Etiquette in America
Appendix IV Business Etiquette in Africa
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