When I was a kid I always used to like to read the picture books, then they made them into a TV series on CITV. This was actually quite a good book based cartoon. Wally is a guy in a red and white fleece with a dog dressed the same. Basically every episode, when he felts like it (obviously all the time) he would get his magic walking stick and create a vortex that would transport him to another world, e.g. stone age, spooky, under the sea, jungle, etc. Wizard Whitebeard would be around to see how he was using the walking stick or how he was in the adventure, and the villain (I can't remember his name) in the yellow and black fleece would always try to steal the walking stick. But the main part of the show (hence the title) was when the audience at home have to spot Wally in a freeze frame (because he disappears for some reason), just like in the books. Very good!
Martin Handford在1987年出版了最初的英國版本,他給這個角色起了個名字叫威利(Wally)。"Where's Wally"的商標在28個國家都已經進行了註冊。為了便於進行語言翻譯,每一個授權都會給角色一個新的名稱和個性描述。在法國,他的名字變成了"Charlie"。德國是"Walter",丹麥是"Holger",挪威是"Willy",而斯里蘭卡是"Hetti"。"Waldo"這個名稱也在日本出現。在以色列,威利的名字變成了"Effy",並在發行時取得了巨大的成功。但最成功的授權應該是北美版的“沃爾多在哪裡”("Where's Waldo?"),這個版本甚至超越了原有的“威利”("Wally")品牌。