The Design of Things to Come(2011年Pearson Prentice Hall出版的圖書)

The Design of Things to Come(2011年Pearson Prentice Hall出版的圖書)

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《The Design of Things to Come》是Pearson Prentice Hall出版的圖書,作者是Craig M. Vogel,Jonathan Cagan,Peter Boatwright

基本介紹

  • ISBN:9780132776202
  • 作者:Craig M. Vogel、Jonathan Cagan、Peter Boatwright
  • 出版社:Pearson Prentice Hall
  • 出版時間:2011年7月8日
  • 頁數:300
  • 定價:USD 37.99
  • 裝幀:Paperback
內容簡介
The iPod is a harbinger of a revolution in product design: innovation that targets customer emotion, self-image, and fantasy, not just product function. Read the hidden stories behind BodyMedia's SenseWear body monitor, Herman Miller's Mirra Chair, Swiffer's mops, OXO's potato peelers, Adidas' intelligent shoes, the new Ford F-150 pickup truck, and many other winning innovation...(展開全部) The iPod is a harbinger of a revolution in product design: innovation that targets customer emotion, self-image, and fantasy, not just product function. Read the hidden stories behind BodyMedia's SenseWear body monitor, Herman Miller's Mirra Chair, Swiffer's mops, OXO's potato peelers, Adidas' intelligent shoes, the new Ford F-150 pickup truck, and many other winning innovations. Meet the innovators, learning how they inspire and motivate their people, as they shepherd their visions through corporate bureaucracy to profitable reality. The authors deconstruct the entire process of design innovation, showing how it really works, and how today's smartest companies are innovating more effectively than ever before.

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