《B2B Exchanges: The Killer Application in the Business-to-Business Internet Revolution》是一本圖書，作者是B Sculley，W William A Woods
基本介紹
- 外文名：B2B Exchanges: The Killer Application in the Business-to-Business Internet Revolution
- 作者：B Sculley、W William A Woods
- 出版時間：2000年
- ISBN：9789627762591
- 定價：27.50 美元
- 裝幀：Basic
內容簡介
Reviewed by Pawan Vora @ the reviewer Pawan Vora is the Director of Information Architecture group at XOR. If you're keeping up with what's happening in the e-business world, I don't have to tell you that business-to-business (B2B) exchanges are quite a rage. To some, the reasons are quite obvious. B2B exchanges help bring together fragmented buyers and sellers, afford more eff...(展開全部) Reviewed by Pawan Vora @ the reviewer Pawan Vora is the Director of Information Architecture group at XOR. If you're keeping up with what's happening in the e-business world, I don't have to tell you that business-to-business (B2B) exchanges are quite a rage. To some, the reasons are quite obvious. B2B exchanges help bring together fragmented buyers and sellers, afford more efficient price discovery, reduce costs of opertation, offer dynamic price setting mechanism, and many others. If you are wondering what that means, what all the hype is about, and why B2B exchanges will change the way we do business now, I'd recommend this book to you. The authors, Arthur B. Sculley and W. William A. Woods, both involved in creating the fully-electronic Bermuda stock exchange, provide an excellent overview of this growing e-business area. Although I must warn you that if you're looking for a very detailed or technical treatment to the area of B2B exchanges, this book is not for you. The authors have organized the book into four parts: Defining the B2B Market Space Anatomy of a B2B Exchange Seven Secrets for Success for B2B Exchanges Future of B2B In Part I, the focus is on answering two questions: "What are B2B Exchanges?" and "Why should we care about B2B Exchanges?" The authors first outline the types transactions happening in the e-commerce world (Ch. 1), which are: business-to-consumer (B2C), consumer-to-consumer (C2C), consumer-to-business (C2B), and of course, business-to-business (B2B). （For those interested, there are more: business-t）
