《The $100 Startup》是美國作家、創業家克里斯·吉爾博(Chris Guillebeau)於2012年5月出版的商業指導類書籍。作者結合自身環球旅行經歷及對全球微型創業模式的調研,針對渴望擺脫傳統職業路徑的群體,提出低投入創業理念。
該書通過分析50個啟動資金低於100美元的成功案例,提煉出“激情/技能+實用性=成功”的核心公式。主張通過匹配個人專長與市場需求,構建微型盈利模式,實現財務自由與生活自主。案例涵蓋數字產品開發、服務創新等領域,如《Evernote指南》創作者零成本創業年入12萬美元等。書中提供可操作的框架,包括快速驗證創意、聚焦核心用戶等策略,強調以價值創造替代資本積累。
基本介紹
- 外文名:The $100 Startup
- 作者:Guillebeau, Chris
- 出版時間:2012年5月
- 頁數:304 頁
- ISBN:9780230766518
- 定價:140.00 元
內容簡介
Change your job to change your life You no longer need to work nine-to-five in a big company to pay the mortgage, send your kids to school and afford that yearly holiday. You can quit the rat race and start up on your own - and you don't need an MBA or a huge investment to do it. The $100 Startup is your manual to a new way of living. Learn how to: - Earn as much as you would f...(展開全部) Change your job to change your life You no longer need to work nine-to-five in a big company to pay the mortgage, send your kids to school and afford that yearly holiday. You can quit the rat race and start up on your own - and you don't need an MBA or a huge investment to do it. The $100 Startup is your manual to a new way of living. Learn how to: - Earn as much as you would from a nine-to-five job but on your own terms, when and where you want - Achieve that perfect blend of passion and income to make work something you love - Take crucial insights from 50 ordinary people who started a business with $100 or less - Spend less time working and more time living your life 'The money you have is enough. Chris makes it crystal clear: there are no excuses left. START. Start now, not later. Hurry' Seth Godin, New York Times bestselling author 'Thoughtful, funny and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms' Gretchen Rubin, New York Times bestselling author of The Happiness Project

