Communication Research Measures

Communication Research Measures

《Communication Research Measures》由Rebecca B. Rubin、Philip Palmgreen、Howard E. Sypher等人合編,首版於1994年由Guilford Press出版,2004年經Lawrence Erlbaum再版,並於2014年推出修訂版《Communication Research Measures II: A Sourcebook》。

該書系統整合人際傳播、大眾傳播、組織傳播及教學傳播領域的標準化量表,包含傳播學核心概念的測量工具。第二版新增群體/組織傳播指標,並擴展至跨文化、家庭、健康等新興子學科。該書旨在為研究者提供可直接套用的測量框架,減少工具重複開發,同時強調量表開發的理論模型與實踐價值。

基本介紹

  • 外文名:Communication Research Measures 
  • 作者:Rubin, Rebecca B. (EDT)/ Palmgreen, Philip (EDT)/ Sypher, Howard E. (EDT)
  • 出版社:Lawrence Erlbaum
  • ISBN:9780805852431
內容簡介
The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. This sourcebook brings together scales that measure a variety of important communication constructs. The scales presented are drawn from areas of interpersonal, mass, organizational, and instructional communication--areas in which the use of formal, quantitative scales is particularly well developed. Communication Research Measures reflects the recent important emphasis on developing and improving the measurement base of the communication discipline. It results in an equal amount of labor saved on the part of the scholars, students, and practitioners who find this book useful, and it contributes in a significant way to research efforts. Originally published by Guilford Press in 1994, now available from Routledge.

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